Phonaura Hearing Clinic: Expanding Patient Reach Through Targeted Google Ads
Executed localized, high-intent Google Ads campaigns for a specialized hearing clinic and rehabilitation center to drive patient appointment bookings, consultations, and awareness for advanced audiological care.
Phonaura Hearing
2025
Performance Marketing
5 delivered
The Problem
Individuals searching for hearing care, diagnostics, and rehabilitation solutions require immediate trust, clear local accessibility, and empathetic messaging. The clinic needed to capture high-intent local search queries from patients and families without wasting ad budget on irrelevant broad traffic, while ensuring compliance with healthcare advertising guidelines.
How We Solved It
Set up hyper-local search and call-only campaigns targeting high-intent keywords related to hearing tests, digital hearing aids, and tinnitus rehabilitation. Optimized ad extensions with click-to-call functionality and physical location links, paired with precise geo-fencing around the clinic's service radius to capture immediate patient demand.
Capabilities Provided
- Google Ads Management
- Local PPC Strategy
- Call-Only Campaign Optimization
- Conversion Tracking & Lead Attribution
- Healthcare Ad Compliance